VIDEO ADS
Commercials collected and sorted by Mr. Scott Bennett
START:
Goto the Commercials.mov file on your harddrive (Macintosh HD/ Users/ Shared /Commercials.mov.
ACTIVITY:
1. Using this video ad worksheet, analyze TWO of the ads in this video.
**There are a lot of ads here so make use of the CHAPTER MENU to the bottom right of the movie player frame.
2. With each ad, make notes of which of these strategies are used and note how they are used.
3. How is branding accomplished in these two ads?
NOTES:
It is recommended that you work with peer on this, though EACH PERSON MUST TAKE THEIR OWN NOTES.
PRINT ADS
ACTIVITY:
1. Using this print ad worksheet, analyze the ads to the left (<--) or from any two found in one of your own magazines.
2. With each ad, make notes of which of these strategies are used and note how they are used.
3. How is branding accomplished in these two ads?
NOTES:
It is recommended that you work with peer on this, though EACH PERSON must have their own notes